Request for Letters of Intent

Program Year 2022-2023 Funding - Leading Families Forward Initiative

The Purpose


United Way of the CSRA is requesting Letters of Intent (LOI) for the Leading Families Forward Initiative for Program Year 2022-2023. Under the Leading Families Forward initiative, we seek to fund coordinates services specifically to families struggling to overcome barriers to success. Working in collaborative partnerships, agencies seeking funding should support a multi-generational service model that provides education to parents, encourages parental involvement in the education of their children, and invests in children becoming more productive adults in the future. 


Agencies should demonstrate how they work collectively on issues most strongly affecting under-resourced children and families, target specific issues in a holistic approach, and convene volunteers, community leaders, and key stakeholders in an effort to raise awareness and advocate for more economic mobility opportunities across the region.


Our goal is to provide families living in poverty with the resources and services that allow them to move from poverty into self-sufficiency, crossing that poverty threshold for a more successful life.

In order to truly lead families out of the situation of being the “working poor” or living below the poverty line, we must break the cycle of poverty by working with young children to get them ready to learn, to work with youth to maintain a level of engagement that leads to self-sufficiency, and to support working parents by removing barriers that prevent them from obtaining gainful employment and further education. This new model will focus on a targeted population within four main areas of services.




Childhood Success (ages 0-11)


Youth Success (ages 12-24)


Workforce Development


Access to Resources (including healthcare, food, and other basic needs)


Our funded partners will align with a set of strategic community outcomes, demonstrating an array of services designed to measure indicators that are specific to this set of common outcomes. And while not all programs will select all of the outcomes, they will be asked to specify which outcomes are being impacted by their services. They will also be encouraged to work collaboratively with other partners in order to provide a more holistic set of services to families.  These strategic community outcomes include the following. 

Children are born healthy

Children experience age-appropriate learning from birth

Young adults are educated and career-ready

Young adults experience positive and engaged adults

Families are able to support themselves through gainful employment

Families in crisis easily access resources they need

Adults and children have access to mental health services

Adults and children live a healthy lifestyle

  1. Agencies must be designated as a 501c(3) nonprofit by the IRS. If applying as a collaboration of agencies, they will identify the primary 501c(3) agency for the purpose of submitting the application and future reporting. Not every agency within the collaboration is required to be designated as a 501c(3).

  2. Agencies must maintain an established and voluntary board of directors that meets regularly.

  3. Agencies must be established and functional for a minimum of two (2) years.

  4. Agencies must provide services that contribute to the health and welfare of individuals and families residing within at least one of the twelve (12) counties that are a part of United Way of the CSRA's service area. Those counties include: in Georgia, Burke, Columbia, Glascock, Jefferson, Lincoln, McDuffie, Richmond, Taliaferro, Warren, and Wilkes; and in South Carolina, Aiken and McCormick.

  5. Agencies must demonstrate a capacity for capturing results data for the services provided under this funding and agree to track data for the required indicators.

  6. No program funding request can be for an amount greater than 45% of the agency’s total budget. This refers to the agency’s overall budget, not the budget specific to the program.

  7. No funds may be used for capital projects. United Way will only fund program expenses. This may include salaries directly related to the program.

  8. Agencies who are awarded funding are required to submit: a.) an annual audit conducted by an independent CPA; or b.) for agencies whose total budget is under $500,000, an evaluation of Agreed-Upon Procedures conducted by an independent CPA.

  9. All programs in the request must contribute to the improvement in the lives of families under one or more of the four key focus areas.

  10. Agencies who are invited to submit a full application must agree to host a panel of 6-8 volunteers at their site as a part of the annual evaluation process.

Additional terms for awarded agencies will be available if invited to apply. Submission of this Letter of Intent does not constitute a binding agreement and does not enter into the review of a subsequent application.


  1. By submitting this letter, you are asking for an invitation to apply for funding in our next application cycle. 

  2. Available funding is based on the results of the current year’s campaign. For example, the dollars raised through the 2021 Campaign are allocated to programs that start July 2022 and run through June 2023. Campaign results and funded partners from prior years may be located in our annual report

Selection Process for Letters of Intent

  1. Please use the LOI Submission & Content Guidelines listed below for details on what should be included in your letter. 

  2. Each letter will be reviewed for responsiveness based on the eligibility criteria above. 

  3. The Community Investment Committee of our Board of Directors will review the LOIs for the detailed information about the program as outlined by the LOI template. The Committee will select the agencies who will be invited to submit a full application.

  4. Agencies that show close collaborative relationships will be looked upon favorably.


The LOI deadline for submission is Monday, October 25, 2021 at 5 p.m. EST.


All applicants will be notified of the Committee’s decision by November 12, 2021. The agencies who are invited to submit a full application will have specific instructions and a separate application timeline included in their letter. 


Applications are expected to be released in November or December with a due date of January or February. 


Volunteer Panel site visits are generally conducted in February and March. Agencies are notified of funding decisions in June 2022. All program activity should begin, if awarded, on July 1, 2022 and agencies will receive monthly payments through June 2023.

Letter of Intent Submission & Content Guidelines

Leading Families Forward Initiative Funding

  1. Cover Page​ ​(NOTE: A table or list format is acceptable for this page.)

    • Primary Agency’s Address and Website

    • Primary Contact Person for the Application Process (Full Name, Position Title, Mailing Address, Email, and Phone Number)

    • Agencies collaborating on this program and the primary contact of each (Full Name, Position Title, Mailing Address, Email, and Phone Number for each contact)

  2. Agency submitting the letter (should be the same agency that will be the primary applicant if invited to apply)

  3. Proposal Summary (body of letter)

    • Agency’s mission and years in service as a 501c(3)

      • Program Title and Description

    • Explain the proposed services and the location of the proposed services. How long has the agency been providing these specific services? Briefly describe past performance of the program: numbers served, impact on the community, how have the provided services changed lives quantitatively?

      • Proposed Impact

    • What is the proposed objective if funded by United Way? Describe the expected outcome as it relates to the key focus areas of United Way (Childhood Success, Youth Success, Workforce Development, and Access to Resources). What is the benefit to United Way's Collective Impact Goal?

  4. Funding Request (last paragraph of the body)

    • At this time, you may not have a full budget for the proposed services. However, please indicate approximately what you expect to request should you be invited to apply. If this is a collaborative application, define which agency will act as the fiscal agent for this program. Explain how this program budget stands alone and separate from the agency’s overall budget. 

    • Defend the need for United Way's funding. How will the program services benefit from receiving these funds. 

  5. Please limit the letter to a maximum of two (2) pages plus the cover page. (3 pages maximum)

  6. The letter must be submitted no later than 5 p.m. EST on October 25, 2021. If mailed, please allow time for the mailing process. 

  7. Submissions can be emailed to Angela Collins at or mailed to: 


ATTN: Angela Collins

Letter of Intent to Apply

United Way of the CSRA

1765 Broad Street

Augusta, GA 30904

7. All submissions will receive a response no later than November 12, 2021. Those who will be invited to submit a full application will receive further instructions with that correspondence. Full proposals can only be submitted by invitation.